Our Story

Hawaii. Man surfing on ocean waves

Jack, from an early age, adored the sea and always dreamt of conquering the ocean waves on a surfboard. However, his life was far from a tropical paradise - he lived in a small town in central Europe where snow and frost dominated for much of the year.

When Jack turned twenty-one, he decided to fulfil his long-standing dream and travel to Hawaii. He took all his savings and bought a plane ticket.
And finally, the day came when he stepped foot on the land of Oahu island. He felt that this place was his second home. The warm sun, the scent of exotic flowers, the sound of ocean waves - everything surrounded him with happy images.

But the life of a surfer was not all a continuous paradise. Long hours of training and constant jumps on the surfboard took a toll on his feet and hands. Calluses and blisters caused discomfort, hindering him from fully enjoying surfing. Jack searched for ways to deal with this problem so that nothing would overshadow his joy.

One of his new friends, a local resident named Kāio, shared a secret. He told Jack about traditional Hawaiian pumice stone, which was used to remove calluses and roughness from the skin. Kāio gave him a piece of pumice, and Jack was amazed by the results: his skin became as soft and smooth as a baby's.

He decided that he wanted to help people enjoy an active lifestyle without unpleasant sensations and hindering calluses. Thus, his brand, Pumice Valley was born. Jack created unique brushes and stones for removing calluses. He chose only the highest quality and environmentally friendly materials to ensure that the products were safe for the skin and nature.

The brand Pumice Valley became a symbol of a healthy lifestyle and self-respect, as well as respect for the environment. And every time people removed calluses using Jack's products, they remembered the beauty of Hawaiian waves and the energy of surfing, immersing themselves in the amazing world of an active lifestyle and harmony with nature.

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